The Email Charter: 10 Rules to Reverse the Email Overload Spiral: Part 2

Previously we revisited the lost endeavor of “paying it forward” and integrating the idea into daily email rituals.  We evaluated our email communication and what we could do on our end to make life a little easier for the recipients of our messages. Now that we’ve mastered how to respect each others time, let’s keep pushing to become email Samaritans.

As promised, here are the next three steps of the Email Charter.

 

Rule 4: Quash Open-Ended Questions

After reading an elaborate email stuffed with long paragraphs of turgid text, the last thing the reader wants to be bothered with is a dubious question like, “Thoughts?” While your intentions are only to help ease the readers mind, remember you’ve just packed a thirty-minute phone call into an email. The best way to provide a comforting valediction is to give clear options for the recipient if they choose to seek your help. Email generosity requires simplifying, easy-to-answer questions. “Can I help best by a) calling b) visiting or c) staying right out of it?!”

 

Rule 5: Slash Surplus cc’s

Have you ever been somewhere where the conversation is rolling and you thought to yourself, “No one would notice if I wasn’t here?” After the main points of the exchange were made, you felt no need to participate in the ongoing discussion. You could easily slip away and the focus of the group wouldn’t drift in the slightest; much like being cc’d on messages unrelated to anything of your concern.  Being cc’d on an initially relevant message is no problem. However, receiving emails from fellow cc’ers who have carelessly chosen ‘Reply All’ is like being stuck at an office party where the conversation and the open bar have run dry. From the start, for every recipient you add, you are dramatically multiplying total response time. Cut the superfluous. Maybe you only need to cc a couple of people on the original thread. Or none.

 

Rule 6: Tighten the Thread

How amazing would it be if we could click “remove” and instantly shed ten pounds? Unfortunately, loosing weight isn’t as easy as getting rid of excess threads. Relieve the build up of email threads to focus on what’s relevant. It’s rare that a thread should extend beyond three emails. If emailing starts to turn into texting, pick up the phone and make the call. Emails should be used for questions or notifications that require simple responses. Once emails begin to convert to ambiguous discourses nothing is being accomplished. Trim the weight of your email threads to stay on track and reduce scrolling through outdated information. Think of your email threads as a tight rope and you are a tight rope walker. To be effective you need to be focused and concise with no superfluous information. Tighten the content of your messages by eliminating extraneous threads this way you keep your rope tight and so there’s less risk of falling off (topic).

If you add these three tips along with the last edition’s tips you’ll become a pro at keeping emails and content to a minimum while keeping your context focused. Coupled with some handy tools for keeping e-mail overload under control in your own inbox, you should be all set. Stay tuned for the next 4 tips to Reversing the Email Spiral.

 

SaneBox + RescueTime = Love at First Sight

 

Do you spend a lot of time online but sometimes wonder just how much work you are getting done?  Used to happen to us all the time until we found (and fell in love with) RescueTime.  Sanebox+RescueTime is a match of highly effective email management and productivity made in heaven.

RescueTime is a service that helps you easily understand and optimize how and where you should prioritize your time on your computer. RescueTime removes the “looking busy” part of online work and focuses attention on getting things done that are of actual benefit.

 

Here’s how it works.  A tiny application is installed on the computer that keeps track of online activity. This application focuses on the sites actually receiving your attention rather than what windows are open. Good decision making is largely dependant on having quality information. RescueTime provides you with that data so that you can focus on Getting Things Done that actually need to be done.

Email management is a core part of GTD. Most of us suffer from email overload and will probably rarely see Inbox ZeroSaneBox fixes that. It helps you focus on what’s important, by filtering non-urgent messages out of your inbox into a separate folder.  This means that important emails that need your attention actually get your attention, while everything else can wait.

Try SaneBox and RescueTime together, and you’ll see how much less time you’ll spend in your inbox. Individually they are great time management tools. When used together they are the perfect partnership for those looking to save time in email and online activities in general.

 

You’ve Got (Video) Email [Infographic]

Regardless of whether you are getting video email or dogs in business suits, SaneBox can help manage your inbox. (How cool would a video of dogs in business suits be?)

For the typical small business, email marketing is used o reach the most relevant audience and drive conversion rates. But today, these email blasts are getting a negative reputation, ending up discarded in SPAM inboxes. Enter the YouTube era. Can organizations effectively use interactive video to shake up their business model and appeal to a tech-savvy generation of digital consumers?

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Do you back up your computer? You should!

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Don’t wait until you lose something.  A hard drive can crash any time – even a solid state hard drive on your brand new Macbook Air (happened to a friend recently!)  Just because you use IMAP and the email is held on your email server doesn’t mean you shouldn’t do backups.  One would hope that your email service provider does backups too, but it is better to have control of your own life.

For example, at SaneBox we use RsyncCrashplan and SuperDuper. Remember to test if your backups are really working by trying to recover something every 6 months or so.  If you use SuperDuper, try booting off your SuperDuper drive. Tell us **your** favorite backup/disaster recovery solutions in the comments section, and we will aggregate that list and resend in a future Activity Report.

 

The Email Charter: 10 Rules to Reverse the Email Overload Spiral: Part 1

Have you seen “Pay it Forward”, a Kevin Spacey movie from 2000? If you have, there’s no doubt you were inspired to adopt this karma-generating lifestyle of doing good deeds for our immediate circle, hoping it would spread and catch on universally. But let’s be honest, that movie came out twelve years ago and since then our time has been radically monopolized by keeping up with day-to-day issues. At a time when the personal computer had just become affordable we weren’t yet being bombarded with email overload and the guilt of not responding to a message. The idea is to make life a little easier for someone else. Since we are all glued to our smartphones and in constant contact with the people we email, why not challenge ourselves to “Pay it Forward” to make life simpler and emailing less aggravating.

This is the basic concept behind the Email Charter, created by Chris Anderson, the curator of TED. The Email Charter is a list of 10 ways to reverse the (daunting) email spiral. If you carry out these steps in your daily email habits, your recipients will appreciate you and you’ll start to see them catching on to your philanthropic email skills.

 

Rule 1: Respect Recipients Time

This is the guiding principle behind the Email Charter.  A technology market research firm has predicted that in the year 2013 there will be 507 billion emails sent a day. With always being pulled in different directions whether it be at work, with the family, or all of our grocery list of obligations, there’s no way we can process that amount of information. This is where we rally the troops and fight to make email easier for everyone. The war has to start with someone, and today you are that email-battling solider. It is your duty as the message sender to minimize the time your email will take to process, even if it means taking more time on your end before sending. Discover your intention, articulate it clearly and before you commit to sending proofread and tie up things you’ve left open-ended.

 

Rule 2: Short or Slow is not Rude

Remember when people used to write each other letters? Each line was written with intention and no questions were left unanswered if in response to another letter. With the instant gratification of hitting the send button and the pat on the back of “your message has been sent” by the anonymous voice of your inbox, we’ve become accustomed to needing to reply to every message the instant it lands in our inbox. And in return we’ve adopted the expectation that everyone else should respond in the same Speedy Gonzales fashion. Let’s mutually agree to cut each other some slack. Given the email load we’re all facing, it’s OK if replies take a while coming and if they don’t give detailed responses to all your questions. Give your recipient a heads up if you’re only providing answers to a portion of their questions. Or, put it away and get back to it when you do. Your recipient would much more appreciate a purposeful response than a perfunctory remedy.

 

Rule 3: Celebrate Clarity

Slow and steady may win the race but short, sweet and well-thought-out is a sure crowd pleaser. It’s getting harder and harder to keep people’s attention. If we slim down the fluff and get right to the meat we can avoid the risk of loosing our audience. The strategy is to condense your email content to get directly to the point you are addressing. Start with a subject line that clearly labels the topic, and maybe includes a status category [Info], [Action], [Time Sens], or [Low Priority]. By doing this you can prepare your recipient for what is expected of them in response. That way you leave no room for missed deadlines or lost content.

If the email has to be longer than five sentences, make sure the first provides the basic reason for writing. From there, keep every line crisp and muddle-free. Your email doesn’t have to shoot fireworks, sing and dance to hook and reel your reader. There’s no need for different colors or strange fonts, although bolding key words/messages points the  reader to what’s truly important . Simplicity and clarity gets rid of any confusion or the dreaded virus of “miscommunication.” Know what you’re going to say before you type it, this way you can be sure to be clear and direct with each statement. When your presentation is of this quality, it sets the bar for what is to be anticipated in return.

Adopt these 3 routines and watch your web of social contacts develop the same sense of pride in their email communication and email management. “Pay it Forward” right from your inbox. Stay tuned for the next 7 tips to Reversing the Email Spiral.

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Email Security at Sanebox

Security at SaneBox is job one.

By design, we limit the information that is held on our servers.  Your email never resides on our servers, except for the moment that we send your SaneReminders email back to you (and even then we try to measure in seconds the time that any one email is on our disks).

Also by design, SaneBox acts as a client so that if our service should be down for a minute or two (we shoot for 5 9′s of uptime), your email will continue to be delivered to your Inbox.  The only side effect of our being down would be that your unimportant email will linger in your Inbox, mocking you.

We approach security as 4 layers.  Each layer, while as impervious as we can make it, is backstopped by the other layers.

Physical security – we co-locate with CDW in secure/hardened facilities in secure racks.

Network security – the service and database machines do not accept any connections from the public internet.  A hacker would have to a) create a VPN connection to our private network, b) guess our ssh keys to a bastion host, c) figure out ssh keys to one of the service machines, and then d) the thing they are looking for is secured with bank quality encryption.

Data security – your email is never resident on our servers (only meta data is) so the only thing of value to an outsider would be the email credentials that we use to access your email, which are bank-quality encrypted with a key that must be entered manually by a human.  And at least in the case of Gmail, those credentials are only good for a SaneBox IP.

Trusted Personnel – It is only the most vetted subset of our trusted employees that even access that final encryption key.  Think the top secret key that has to be turned to engage the nuclear weapon – that’s how we feel about this final secret.

Always remember that someone could look over your shoulder someday while you type your password.  Or someone could get you to click on a phishing email and get you to enter your credentials to a phishing site.  So you should always be as careful as SaneBox.

We spend time each month looking for ways to secure the system further. So assume SaneBox is like a castle with an ever deeper moat.

 

Clear Inbox, Clear Mind

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You walk into work, sit down at your desk, log into your email and there it is. A flooded inbox of new assignments, spam, leftover emails from last week, more spam (how did they get my email address!), and the memo that the third-floor copier is jammed again. Your already serious case of the Mondays just got worse. If you have a physical or emotional reaction to this email overload, you’re not alone. Our state of body and mind is controlled by our sensitivity to stimulants. Our hormones and neurotransmitters respond to these stimulants sending chemicals through our muscles. When you open your email and you get that overwhelming and tense feeling it’s because your brain is being overstimulated by the amount of information being absorbed at once.

Continue reading “Clear Inbox, Clear Mind”