How do you get the attention of a top executive, let alone schedule a meeting with one?
Not only can their contact information seem difficult to come by, but with their full schedules and army of assistants, you need to have a pretty appealing offer to earn an appointment.
The average corporate employee sends and receives over 120 emails every day. For most executives, this number is even higher. How do you stand out in a sea of words? How do you make an offer that they can’t refuse?
Hint: It all comes down to making the right contact with the right person.